Privacy Policy

Sideline Sports, Inc. ("Sideline," "Company," "we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, store, and otherwise process information when you access or use our websites, mobile applications, content, products, services, forums, communities, subscriptions, and other offerings (collectively, the "Platform").

Please read this Privacy Policy carefully. By accessing or using the Platform, you acknowledge the collection, use, and disclosure of your information as described in this Privacy Policy.

1. Scope of This Privacy Policy

This Privacy Policy applies to information we collect through:

• the Platform;
• communications between you and Sideline;
• user accounts and profiles;
• community features and user-generated content;
• subscriptions and membership services;
• newsletters, promotions, and marketing activities; and
• other interactions with Sideline where this Privacy Policy is made available.

This Privacy Policy does not apply to information collected by third parties, including third-party websites, applications, services, advertisers, sponsors, analytics providers, payment processors, or other third parties that may be linked to or accessible through the Platform.

We encourage you to review the privacy policies of such third parties before providing information to them.

2. Information We Collect

We may collect information directly from you, automatically through your use of the Platform, and from third parties.

2.1 Information You Provide

We may collect information that you voluntarily provide, including:

Account Information

• name;
• username;
• email address;
• password, one-time passcodes, verification codes, and authentication credentials;
• profile information;
• profile photographs or avatars;
• date of birth;
• city, state, country, and other profile information;
• favorite teams, leagues, athletes, podcasts, YouTube channels, X feeds, sports interests, and content preferences; and
• other information you choose to provide.

Subscription and Transaction Information

If you purchase a subscription or membership, we may collect information relating to your purchase, including:

• billing information;
• transaction history;
• subscription status;
• purchase records; and
• related account information.

Payment card information is generally processed by our third-party payment providers and is not stored by Sideline except as necessary to facilitate transactions and maintain appropriate records.

Communications

We may collect information when you:

• contact customer support;
• communicate with us by email;
• participate in surveys, promotions, contests, or events;
• submit feedback; or
• otherwise communicate with us.

User Content

We may collect information and content that you submit to the Platform, including:

• comments;
• forum posts;
• polls;
• reactions;
• messages;
• event participation information;
• profile information;
• images;
• feedback; and
• other User Content.

2.2 Information Collected Automatically

When you access or use the Platform, we may automatically collect certain information, including:

Device Information

• device type;
• operating system;
• browser type;
• mobile device identifiers;
• IP address;
• language preferences;
• time zone settings; and
• similar technical information.

Usage Information

• pages viewed;
• content viewed;
• features used;
• searches performed;
• interactions with content;
• referral URLs;
• clickstream data;
• session activity;
• time spent on the Platform; and
• other usage information.

Location Information

We may collect general geographic location information derived from IP address, device settings, or other technologies.

Where required by law, we will obtain appropriate consent before collecting precise geolocation information.

Cookies and Similar Technologies

We may collect information through cookies, pixels, tags, SDKs, local storage objects, and similar technologies.

Additional information regarding our use of these technologies is provided below and in our Cookie Notice.

2.3 Information From Third Parties

We may receive information from third parties, including:

• analytics providers;
• advertising partners;
• social media platforms;
• identity and authentication providers;
• payment processors;
• business partners;
• content licensors;
• data providers; and
• publicly available sources.

If you choose to access the Platform through a third-party authentication or social login provider, we may receive information from that provider in accordance with your settings and the provider's policies.

We may combine information obtained from third parties with information we collect through the Platform.

3. How We Use Information

We may use information we collect for the following purposes:

3.1 Providing and Operating the Platform

Including to:

• create and manage accounts;
• authenticate users;
• provide Platform functionality;
• personalize content and recommendations;
• process subscriptions and transactions;
• deliver requested products and services;
• communicate with users; and
• provide customer support.

3.2 Improving the Platform

Including to:

• analyze usage patterns;
• evaluate Platform performance;
• develop new features;
• improve user experience;
• troubleshoot issues;
• conduct research and analytics; and
• maintain and enhance Platform functionality.

3.3 Personalization

We may use information to:

• personalize content feeds;
• recommend teams, podcasts, social content, media sources, and other content;
• customize user experiences;
• develop recommendation systems; and
• improve personalization technologies.

3.4 Communications

We may use information to:

• send service-related communications;
• send onboarding communications, account verification messages, and engagement communications;
• provide account notifications;
• send newsletters;
• deliver promotional materials;
• provide updates regarding subscriptions;
• respond to inquiries;
• communicate about Platform features and offerings;
• send push notifications, alerts, reminders, and similar communications through mobile applications and devices; and
• allow users to manage certain notification preferences through device or application settings.

3.5 Security and Protection

We may use information to:

• detect, investigate, and prevent fraud;
• protect users and the Platform;
• enforce our Terms of Service;
• identify security incidents;
• comply with legal obligations; and
• protect the rights, property, and safety of Sideline and others.

3.6 Product Development and Artificial Intelligence

We may use information, including User Content and usage information, to:

• develop, train, test, validate, improve, and operate analytics tools;
• develop recommendation systems;
• improve personalization technologies;
• develop artificial intelligence and machine learning technologies;
• create, use, disclose, commercialize, license, and otherwise exploit aggregated, anonymized, or de-identified information for any lawful business purpose; and
• support current and future products and services.

4. How We Share Information

We may share information in the following circumstances:

4.1 Service Providers

We may share information with vendors, contractors, consultants, and service providers that perform services on our behalf, including providers of:

• hosting;
• cloud services;
• analytics;
• customer support;
• payment processing;
• communications;
• security;
• marketing; and
• operational services.

4.2 Business Partners

We may share information with business partners in connection with joint offerings, sponsorships, promotions, referral programs, member benefits, events, content partnerships, conversion tracking activities, or other collaborative activities, subject to applicable law.

4.3 Other Users

Information included in public profiles, comments, posts, community features, and other publicly available portions of the Platform may be visible to other users and the public.

You should carefully consider what information you choose to share through public-facing features.

4.4 Business Transfers

We may disclose information in connection with:

• mergers;
• acquisitions;
• investments;
• financings;
• reorganizations;
• asset sales; or
• other corporate transactions.

4.5 Legal Compliance and Protection

We may disclose information when we believe disclosure is necessary to:

• comply with law;
• respond to legal process;
• enforce agreements;
• protect our rights;
• investigate fraud or security incidents; or
• protect the safety of users or others.

4.6 With Your Consent

We may disclose information for other purposes with your consent or at your direction.

5. Cookies and Similar Technologies

We and our service providers may use cookies, pixels, tags, SDKs, local storage technologies, web beacons, and similar technologies ("Cookies") to collect information regarding your use of the Platform.

Cookies may be used to:

• operate and maintain the Platform;
• authenticate users;
• remember user preferences;
• personalize content and experiences;
• measure Platform performance;
• analyze usage patterns;
• improve Platform functionality;
• deliver and measure advertising;
• provide security and fraud prevention; and
• support analytics and reporting activities.

Cookies may be session-based or persistent.

You may be able to manage certain Cookie preferences through your browser, device settings, or our Cookie Notice and consent tools where available.

Disabling certain Cookies may affect Platform functionality.

6. Analytics and Advertising

6.1 Analytics

We may use analytics providers and similar technologies to better understand how users interact with the Platform.

These providers may collect information regarding:

• device characteristics;
• browser information;
• Platform usage;
• engagement with content;
• referral sources;
• session activity; and
• related analytics information.

We may use analytics information to evaluate performance, improve user experience, develop new features, and support business operations.

6.2 Advertising

The Platform may display advertising, sponsored content, affiliate content, promotions, or other commercial content.

We and our advertising partners may use information collected through Cookies and similar technologies to:

• deliver advertisements;
• measure advertising effectiveness;
• understand audience interests;
• improve advertising performance; and
• provide more relevant content and promotions.

Advertising partners may collect information directly through their own technologies and may use such information in accordance with their own privacy policies.

6.3 Personalized Content and Recommendations

We may use information we collect to personalize content, recommendations, alerts, notifications, newsletters, advertisements, and other experiences based on:

• sports interests;
• teams followed;
• user activity;
• Platform engagement;
• geographic region; and
• other preferences and interactions.

7. User Content and Public Profiles

Certain portions of the Platform may permit users to create public profiles, participate in community features, publish User Content, or otherwise share information with other users.

Information that you choose to make public may be:

• visible to other users;
• visible to visitors who do not have accounts;
• indexed by search engines;
• shared by other users; and
• publicly accessible outside the Platform.

Information included in usernames, profile biographies, comments, posts, and other public-facing content may be publicly searchable and may be copied, captured, archived, republished, or redistributed by third parties outside of Sideline's control.

Public information may remain available even after you modify or remove content, including where copies have been retained by other users, search engines, archives, or third parties.

You are solely responsible for information that you choose to make publicly available through the Platform.

8. Data Retention

We retain information for as long as reasonably necessary to:

• provide the Platform;
• maintain accounts;
• process transactions;
• comply with legal obligations;
• resolve disputes;
• enforce agreements;
• protect our interests; and
• support legitimate business purposes.

Retention periods may vary depending on:

• the nature of the information;
• the purposes for which it is collected;
• applicable legal requirements; and
• operational needs.

We may retain aggregated, anonymized, or de-identified information for longer periods or indefinitely where permitted by law.

Notwithstanding any deletion request, Sideline may retain information as necessary to comply with legal obligations, resolve disputes, enforce agreements, detect fraud, protect security, maintain business records, and otherwise support legitimate business purposes.

9. Security

We implement reasonable administrative, technical, and organizational measures designed to protect personal information from unauthorized access, disclosure, alteration, loss, misuse, or destruction.

However, no security measure, system, network, or method of electronic transmission or storage is completely secure.

Accordingly, we cannot guarantee the security of any information transmitted to or through the Platform.

You are responsible for maintaining the confidentiality of your account credentials and for protecting access to your devices and accounts.

10. Children's Privacy

The Platform is not directed to children under thirteen (13) years of age, and we do not knowingly collect personal information from children under thirteen (13).

If we become aware that we have collected personal information from a child under thirteen (13) without appropriate authorization, we will take reasonable steps to delete such information.

Parents or legal guardians who believe that a child has provided personal information to Sideline may contact us using the information provided below.

Where required by applicable law, we may implement additional age-verification, parental consent, or age-related privacy measures.

If the Platform offers services in jurisdictions that impose different age thresholds for children's privacy protections, Sideline may apply additional safeguards as appropriate to comply with applicable law.

11. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information.

Subject to applicable law and verification requirements, such rights may include the right to:

• access personal information we maintain about you;
• correct inaccurate personal information;
• request deletion of personal information;
• request a copy of certain personal information in a portable format;
• object to or restrict certain processing activities;
• withdraw consent where processing is based on consent; and
• opt out of certain uses of personal information.

The availability of these rights may vary depending on your jurisdiction and the nature of the information involved.

To exercise applicable privacy rights, please contact us using the contact information provided below.

We may take reasonable steps to verify your identity before responding to a request.

We will respond to requests in accordance with applicable law.

12. Additional Rights for Certain U.S. Residents

Residents of certain U.S. states may have additional privacy rights under applicable law.

Subject to applicable legal requirements, eligible individuals may have rights to:

• know whether we process personal information;
• access personal information;
• correct inaccuracies in personal information;
• delete personal information;
• obtain a copy of certain personal information;
• opt out of targeted advertising;
• opt out of certain profiling activities; and
• opt out of certain sales or sharing of personal information, where applicable.

Sideline does not knowingly sell personal information in exchange for monetary consideration. However, certain advertising, analytics, or similar activities may be considered a "sale," "sharing," or targeted advertising under applicable law.

Where required by law, Sideline will provide mechanisms to exercise applicable opt-out rights.

Authorized agents may submit requests on behalf of individuals where permitted by law and subject to verification requirements.

We will not discriminate against individuals for exercising privacy rights provided by applicable law.

13. Additional Rights for Certain International Users

Depending on your location and applicable law, you may have additional rights regarding your personal information.

Such rights may include:

• access to personal information;
• correction of inaccurate information;
• deletion of personal information;
• portability of personal information;
• restriction of processing;
• objection to certain processing activities; and
• withdrawal of consent where consent serves as the basis for processing.

The availability and scope of such rights depend on applicable law.

Sideline will consider and respond to requests in accordance with applicable legal requirements.

14. International Data Transfers

Sideline is headquartered in the United States.

Your information may be collected, transferred to, stored, processed, or accessed in the United States and other jurisdictions where Sideline, its affiliates, service providers, business partners, or vendors operate.

These jurisdictions may have data protection laws that differ from those in your country or region.

By using the Platform, you acknowledge that your information may be transferred to and processed in jurisdictions outside your place of residence, subject to applicable law.

Where required by law, Sideline will implement appropriate measures designed to protect personal information transferred across borders.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

If we make material changes, we may provide notice through the Platform, by email, or through other appropriate means.

The "Last Updated" date at the top of this Privacy Policy indicates when the Privacy Policy was most recently revised.

Your continued use of the Platform following the effective date of an updated Privacy Policy constitutes your acknowledgment of the revised Privacy Policy to the extent permitted by applicable law.

16. Contact Us

If you have questions regarding this Privacy Policy or our privacy practices, please contact us at:

Sideline Sports, Inc.
1 Calle Del Mar, Rancho Santa Margarita, CA 92688
privacy@sideline.global